Plant Pod Visual Identity

For this project I created a full, cohesive visual identity for the PlantPod brand which included a logo, website, social media identity and business cards.

Plant Pod is a modern vegan product, so the brand uses modern colours and embraces imperfection – as even ugly looking vegetables can be delicious and should not be wasted. The use of pattern represents nature, and the block colour represents people; when they come together they create power, growth, movement and vibrancy in the imagery of the brand.

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